CPG automation for accounting revolutionizes how consumer packaged goods brands handle trade spend deductions and financial reconciliation. Our platform eliminates manual data entry by automatically pulling deduction data from distributor and retailer portals. It applies categorization to each item and delivers real-time visibility, so accounting teams can close books faster while maintaining accuracy.








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Traditional accounting workflows in CPG companies drown teams in PDFs, spreadsheets, and manual reconciliation tasks. Deductions arrive weeks or months late, poorly documented, and disconnected from the distributor or retailer contract.
This creates a cascade of problems: inaccurate accruals, delayed month-end closes, and constant firefighting instead of strategic analysis.
CPG automation for accounting fixes all that. By automatically extracting, categorizing, and matching deductions to their original contract and promotion, TrewUp gives accounting teams clean, structured data they can trust.

Our CPG automation platform extracts deductions, applies categorization, and uses deduction contract matching without the need for manual labor. It presents a single source of truth that accounting teams can rely on for accurate, timely data.

Our automation solution for CPG brands processes deductions daily, extracting data from PDFs and portal backups automatically. Accounting teams see categorized deductions within hours, with clear audit trails and supporting documentation.
The system handles complex matching logic, connecting deductions to original invoices and contracts while flagging exceptions for review.
TrewUp provides clean deduction data pulled from portals and PDFs, real-time actuals, historical trend clarity, and alignment between actuals and accruals. Real-time updates ensure accruals stay aligned with actual deduction activity, eliminating month-end surprises.

CPG automation for accounting delivers the transparency and efficiency that modern finance teams need to support business growth effectively. Accounting teams gain immediate access to:

Our CPG automation platform transforms raw deduction data into actionable insights that help accounting teams identify trends and prevent future issues.
Process PDFs and portal files automatically. Our automation extracts, categorizes, and routes deductions without human intervention, saving time and reducing error.

Our real-time deduction dashboards show the complete picture. Filter by retailer, deduction type, or time period to get the answers you need.

Connect deductions to promotional performance data. Accounting teams finally see which investments drive returns and which drain margins.

Our platform connects directly to major distributor portals. Data flows automatically without manual imports or exports.

TrewUp is designed for minimal disruption to your business. Get up and running fast.
Full implementation in two weeks with initial insights delivered within days of connection.
Our team handles setup. Your finance and sales teams face minimal lift during implementation.
Connect directly to UNFI, KeHE, and Kroger without custom builds or lengthy configurations.
Teams adopt TrewUp quickly with minimal training. The platform is built for busy professionals.
TrewUp fits into your existing workflows. No need to rip and replace what's already working.
Launch with one distributor or retailer, then expand as needed. Our platform grows with your portfolio.
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
Our CPG automation for accounting is software that automatically processes trade spend deductions, matches payments, and generates financial reports for consumer packaged goods brands.
TrewUp’s platform eliminates manual data entry by extracting information from PDFs and retailer portals, categorizing transactions, and providing real-time visibility into trade spend. This automation helps accounting teams close books faster while maintaining accuracy and compliance.
TrewUp’s CPG automation for accounting accelerates month-end close by automatically pulling and categorizing deductions. Our proprietary AI eliminates manual data compilation, reducing time, effort, and the risk of data entry errors.
Accounting teams can reduce close time, shifting from reactive processing to proactive financial management with instant access to categorized deduction data.
Yes, our CPG automation for accounting processes complex matching logic by connecting deductions to original invoices and contracts automatically.
TrewUp’s deduction and trade management system automatically pulls deductions daily, extracting data from distributor portals, retailer sites, and PDFs. It maintains complete audit trails, validates against promotional calendars, and identifies invalid deductions.
Accounting teams receive accurate, reconciled data for financial reporting.
TrewUp’s CPG automation for accounting supports forecasting reliability by providing clean historical data. With TrewUp, you get real-time updates that keep accruals aligned with actual deduction activity, eliminating month-end surprises.
Accounting teams achieve better forecast accuracy through intelligent forecasting and instant variance analysis between accrued and actual trade spend.
Experience how automation transforms trade spend management for accounting teams with a personalized demonstration tailored to your specific workflows.
