See Sell-Through Data by Retailer and Item with TrewInsights

TrewInsights connects your POS and shipment data with your trade spend and deductions. Now you can see what actually sold through and what your promotions returned, without an ERP or TPM.

Your Sell-Through and Trade Spend Live Apart

For most CPG brands, POS and shipment data sit in one system and trade spend sits in another. So when a promotion runs, no one can tie the spend to what actually sold through. You end up guessing which retailers and items paid off.
TrewInsights brings both sides together. Your finance and sales teams finally work from the same view of trade performance.

See What Sold and What It Returned

See Sell-Through by Retailer and Item

Drill down by retailer, month, and item to see how your products move. Track units per store per week to spot which SKUs have velocity and which are slow. Watch your points of distribution to find where you have shelf presence and where you have gaps.

Tie Trade Spend to What Actually Sold

Connect your trade spend to real sell-through, so you can measure post-promotion performance at the retailer level. See which promotions returned profit and which ones did not. Bring that read into your next plan, instead of waiting until month-end to find out.

What Is Sell-Through Data and Syndicated Data?

Sell-through data shows how many units sold from a store to shoppers. Syndicated data is retail scan data that providers like Circana, NielsenIQ, and SPINS collect and package. Point of sale analytics turn that data into velocity, distribution, and trend views you can act on.

See Your Trade Performance
from Every Angle

Year-over-Year Metrics

See two years of historical data at a glance. Track total sales from your distributors to retailers at list price, so you can compare this year to last and spot real trends.

Retailer Insights

Drill down by retailer, month, or item to answer real questions fast. See exactly where your products sell and how each account performs over time.

Velocity Metrics

Measure units per store per week, or UPSPW, by retailer and SKU. Velocity tells you how fast a product moves once it is on the shelf, not just how much shipped.

Points of Distribution

Monitor where your products sit on the shelf across retailers. Spot distribution gaps early, so your sales team can chase the right accounts before a promotion runs.

Add TrewInsights, Without a Heavy Lift

You Go Live in Two Weeks

TrewInsights is up and running in about two weeks. You start seeing sell-through and trade performance without a long rollout.

You Skip the ERP and TPM

You do not need an ERP or a TPM to get started. TrewInsights works on its own.

You Connect to UNFI, KeHE, and Kroger

Prebuilt connections to UNFI, KeHE, and Kroger come standard. Your distributor data flows in, out of the box.

You Keep Your Current Systems

TrewInsights works with the systems you already use. There is nothing to rip out and replace.

You Do Not Wait on IT

Setup does not depend on your IT team. Finance and sales can get going on their own.

You Start Small and Scale

Begin with one retailer or a few items, then expand as you go. TrewInsights grows with your brand.

Built for brands  rewriting the CPG playbook

“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”

Ryan Porter
Chief Sales Officer, Vigo/Alessi

Point of Sale Analytics FAQs

What is sell-through data?
What is syndicated data?
What is units per store per week (UPSPW)?
What is ACV distribution?

See Your Sell-Through and Trade Performance in One View

Book a demo and see how TrewInsights connects your POS data with your trade spend, so you can act on what actually sold through.