The Challenge:
Sonoma Creamery, firmly established within the rich agricultural tapestry of California Wine Country since its founding in 1931, has consistently exemplified a commitment to excellence. With a storied history rooted in the art of crafting premium cheeses, the company has continuously evolved, introducing inventive cheese-based snacks to the marketplace. As they embarked on a journey of expansion and diversification, Sonoma Creamery faced increasingly complex challenges in efficiently managing their trade financial deductions. These challenges manifested in erroneous brand name deductions, shorts, and ineffective promotions at retailers, impacting financial performance and the trustworthiness of their financial records. Expansion was not yielding the profitability standards they expected.

Sonoma Creamery came to TrewUp to:
- Effortlessly examine deduction data, evaluating promotion performance with financial transparency.
- Utilize technology to seamlessly detect erroneous brand name deductions more efficiently and cost-effectively.
- Cooperatively engage within their teams to promptly validate and rectify deductions in real-time and in one system.








